Creative Director
& Photographer
Cinematic content
for Brands and Destinations
Videos | Photos | Influencer Marketing
OMAR EL MRABT
HELSINKI, FINLAND
Clients
Creative Services
for brands and destinations
Videography
Cinematic, social-media-ready videos
for business marketing.
Photography
High-quality brand photography
for campaigns and communications.
Influencer Marketing
Instagram campaigns connecting with a 40,000+ follower travel audience in Finland and beyond.
Campaign visuals?
Brand photography?
Year-round social media content?
Email: omar.elmrabt@gmail.com
MY STORY
Born in Iisalmi, raised in Central Finland, with a Finnish mother and Moroccan father – I’ve always seen the world in contrasts: grounded yet expressive, minimal yet colorful. These perspectives shape every frame I create.
My company, Omar Visuals Oy, is a Helsinki-based agency crafting cinematic short-form films, vibrant photography and curated campaigns that elevate brands, cities and cultural institutions
I choose to work in English, not to distance myself, but to bring Finland – and every place I document – into an international dialogue. Stories deserve to be shared confidently, not quietly.
Cities and brands thrive when their beauty and character are shown with courage. My role is to translate local moments into timeless visuals: fresh, authentic and visually striking.
Making places seen – beautifully and boldly.
In the Media
In Finnish Media
Ilta-Sanomat:
"Omarin kuvissa Helsinki on kuin karkki – näin kaunis on Suomen pääkaupunki"
Yhteishyvä-lehti
”Omar El Mrabt kuvaa Helsinkiä siloitellusti vastavoimana somen negatiivisuudelle”
City-lehti:
"Valokuvaajan aurinkoiset kuvat Helsingistä hurmaavat Aasiassa asti"
Me Naiset -lehti:
"Miksi aasialaiset ovat hulluina
suomalaisen Omarin Helsinki-kuviin?" (only available on print)
International Mentions
Passion Passport:
"Exploring the Colors of Helsinki with Omar El Mrabt"
Europolitan:
"Europolitan Seven: Helsinki City Instagrammers"
Craft Gin Club:
"6 Finnish Instagram Accounts with Serious Flair"
Creative Education
2015 – 2020
Bachelor of Culture and Arts,
Medianomi
at Metropolia University of Applied Sciences.
Digital Media / Digitaalinen viestintä.
Focus on:
User-Centered Design, social media, design thinking, project management, UX design, branding, service design, and marketing.
2011 – 2014
Audiovisual Communication,
Media Assistant
at Vocational College Omnia
Focus on:
Photography, videography, graphic design, web design, 3D, HTML + CSS.
